FordLab 2025 Letter of Intent Submission

The Ford
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For the last 30 years, The Ford has invited the Los Angeles creative community to be part of its season through different iterations of producing partnerships. Reflective of Los Angeles County’s Cultural Equity and Inclusion Initiative’s values in the areas of music, dance, film, and spoken word, the selection process seeks to increase inclusivity and access, and enable producers to effectively stage work in a major venue.

Program Description 
In this program, you can expect a 6-month intensive program that offers participants a professional development curriculum to gain new skills in the areas of Production, Sales, Marketing & Promotion, and Show Advancement within a Performing Arts Organization for Producers who are ready to take their productions to the next level. Culminating in your participation within The Ford’s 2025 Summer Season.

Program Goal 
For Los Angeles County residents who are emerging, under-represented, and under-resourced producers with unique curatorial voices, whose projects uplift the diverse cultural communities of Los Angeles. Local Partners who are more seasoned producers who present unique ideas that reach diverse audiences. Selected partners and projects need to demonstrate a strong artistic vision and are additive to The Ford season presented by LA Phil.
Contact Information

Provide the total estimated budget for the project and describe the various sources you will target to fund the project.

Demographic Information
The Ford collects demographic information as a tool to identify any areas of opportunity and growth as it pertains to our EDI guiding statement and Core Beliefs. 


For questions, please email
LA Phil